PRESS INFORMATION
Following the combination of Avnet Memec and Avnet Silica in 2015, Avnet Memec - Silica rebrands as the unified Avnet Silica
Poing, Germany, 4 July 2016 – Avnet Memec - Silica, an Avnet Inc. (NYSE: AVT) company, today announces that it has officially changed its name to Avnet Silica.
Avnet Silica will continue to act as the European semiconductor specialist of global technology distributor Avnet Inc. It serves fifteen thousand customers throughout Europe, who can expect to continue to have access to state-of-the-art technologies, comprehensive technical support and reliable logistics services.
“Our brand is the bond that connects us to our customers. Avnet Silica stands for being insightful, passionate and dedicated to innovation. We are driven by a single purpose: being a smart connection between our customers and our suppliers. Avnet Silica simplifies complexity by providing creative solutions, technologies and logistics”, said Mario Orlandi, President of Avnet Silica. “By moving to the Avnet Silica brand, we feel that it better reflects our position in the market as a leading distributor of innovative semiconductor solutions.”
The company builds on a rich heritage of over 15 years of operation, fostering long-term relationships with its customers and suppliers in order to bring a wide variety of products to the market. With this approach Avnet Silica supports projects all the way from the idea to production. Avnet Silica concentrates on providing solutions with the customer at the centre of its business and will continue to push supply chain boundaries, increasing efficiency and decreasing time to market.
Photo caption: Mario Orlandi, President of Avnet Silica