Avnet Memec – Silica unites brand under the name Avnet Silica


Following the combination of Avnet Memec and Avnet Silica in 2015, Avnet Memec - Silica rebrands as the unified Avnet Silica

Poing, Germany, 4 July 2016 – Avnet Memec - Silica, an Avnet Inc. (NYSE: AVT) company, today announces that it has officially changed its name to Avnet Silica.
Avnet Silica will continue to act as the European semiconductor specialist of global technology distributor Avnet Inc. It serves fifteen thousand customers throughout Europe, who can expect to continue to have access to state-of-the-art technologies, comprehensive technical support and reliable logistics services. 


“Our brand is the bond that connects us to our customers. Avnet Silica stands for being insightful, passionate and dedicated to innovation. We are driven by a single purpose: being a smart connection between our customers and our suppliers. Avnet Silica simplifies complexity by providing creative solutions, technologies and logistics”, said Mario Orlandi, President of Avnet Silica. “By moving to the Avnet Silica brand, we feel that it better reflects our position in the market as a leading distributor of innovative semiconductor solutions.”


The company builds on a rich heritage of over 15 years of operation, fostering long-term relationships with its customers and suppliers in order to bring a wide variety of products to the market. With this approach Avnet Silica supports projects all the way from the idea to production.  Avnet Silica concentrates on providing solutions with the customer at the centre of its business and will continue to push supply chain boundaries, increasing efficiency and decreasing time to market.

Photo caption: Mario Orlandi, President of Avnet Silica


About Avnet Silica
Avnet Silica is the European semiconductor specialist division of Avnet, Inc., one of the leading global technology distributors and acts as the smart connection between customers and suppliers. The distributor simplifies complexity by providing creative solutions, technology and logistics support. Avnet Silica is a partner of leading semiconductor manufactures and innovative solution providers over many years. With a team of more than 200 application engineers and technical specialists, Avnet Silica supports projects all the way from the idea to the concept to production. For more information, visit www.avnet-silica.com
About Avnet, Inc.
From components to cloud and design to disposal, Avnet, Inc. (NYSE:AVT) accelerates the success of customers who build, sell and use technology globally by providing them with a comprehensive portfolio of innovative products, services and solutions. Avnet is a Fortune 500 company with revenues of $27.9 billion for the fiscal year 2015. For more information, visit www.avnet.com.